Marketing Leaders
Successfully engaging a sales team is one of the most challenging aspects of a new product launch. Selling a new solution requires significant effort on the part of each individual rep. Some are willing to make that investment...but many are not. Even reps who invest tend to be tentative at first. Instead of selling, they merely test the water to gauge customer reaction. If initial feedback is not promising, they quickly move back to what works. As result, many new sales initiatives never get the momentum necessary to get fully off the ground.
The good news is that this is 100% avoidable!
Prescott Sales Research takes the kinks out of your launch before you put your credibility on the line with your partners from sales. We test your messaging and sales tools in a real world environment to help you:
Questions? Please contact us for a no cost conversation about your next launch.
The good news is that this is 100% avoidable!
Prescott Sales Research takes the kinks out of your launch before you put your credibility on the line with your partners from sales. We test your messaging and sales tools in a real world environment to help you:
- Confirm purchasing demand;
- Develop early leads;
- Gather early-stage intelligence to refine your 1:1 sales and positioning messages; and
- Deliver proven sales enablement and training materials that make it easy for sales reps to hit the ground running.
Questions? Please contact us for a no cost conversation about your next launch.